Nike has started adding QR codes to many of their shoe models over the past few years. Scanning the QR code on your Nike shoes unlocks a variety of helpful features and exclusive content. If you have a pair of Nikes with a QR code, this guide will show you how to scan it and get the most out of it.
How to Scan a QR Code on Nike Shoes
Many newer models of Nike shoes now come with a QR code printed somewhere on the shoe. Scanning this code with your smartphone unlocks cool features and exclusive content. Here are the basic steps to scan a Nike shoe QR code:
1. Locating the Nike QR Code
The first step is finding where Nike has placed the QR code on your shoes. For most models, you’ll find the code in one of three locations:
- Inside the shoe near the heel or arch
- Printed on the size tag on the tongue
- Underneath a scratch-off layer on the tag
The QR code may be printed directly on the surface or underneath a scratch-off layer that you’ll need to gently rub off to reveal the code.
If you’re having trouble finding the code, look for the QR code icon which looks like a square with smaller squares inside.
Nike includes this icon on shoes with QR codes to help identify where it’s located. Also, newer Nike models are more likely to have QR codes while older models may not. So if you have an older pair, they may not be equipped with a scannable code.
2. Open Camera App
Open the camera app on your smartphone and point it directly at the QR code. You need to be within just a few inches for the camera to focus properly.
3. Scan QR Code
Hold your camera steady until the app recognizes the QR code pattern. You’ll see a notification when it’s scanned successfully.
4. Allow Access
The first time you scan, you may need to allow camera access for the app. Grant access when prompted so it can scan properly.
5. Follow Link
After scanning, the QR code will open a link in your mobile browser or the Nike app. This link provides access to exclusive content.
Additional Tips for Scanning Nike Shoes QR Code
- Scan right when you get your shoes to unlock content fast
- Rescan periodically as Nike may add new content over time
- Take a screenshot or photo of any helpful product info from scanning
- Share your discoveries from scanning with other Nike fans
Why Scan Nike Shoes QR Code?
Accessing Exclusive Content
One of the best perks of scanning your Nike QR code is unlocking exclusive content tailored specifically to your shoes.
The content you get access to will vary based on the specific shoe model, colorway, and your geographic region. But it can include things like:
- Trailers and videos featuring the athletes and campaigns connected to your shoes
- Playlists curated to match the vibe and design of your Nikes
- Augmented reality experiences where you can view your shoes in 3D
- Mobile games and challenges related to your shoes
- Special deals and offers redeemable through the Nike app
This exclusive content makes owning your Nikes feel more personalized and rewarding. And Nike frequently adds new content over time, so make sure to rescan the code every so often to discover what’s new.
For example, scanning the code on the Nike Adapt BB 2.0 unlocks an augmented reality challenge where you can test your basketball skills against virtual opponents. And the Nike Air Max Pre-Day links to a playlist of songs “Guaranteed to get you pumped before a big day.
In addition to unlocking content, scanning the Nike QR code can also help verify the authenticity of your shoes. This provides peace of mind that your shoes are genuine Nike products, not counterfeits.
When you scan the code, it links to Nike’s verification services that check whether the unique ID encoded in that QR code matches Nike’s product database.
Based on the verification results, you’ll get confirmation that your shoes are authentic Nike or a warning if any issues are detected. This makes it harder for fake Nikes to pass as the real thing.
The QR code authenticity check creates a safer buying and selling environment. You can scan before purchasing used shoes to ensure legitimacy. And sellers can scan their Nikes to provide proof of authenticity to potential buyers.
Knowing your shoes are 100% authentic Nike gives confidence you’re getting true quality and value for your money.
Getting Product Information
Scanning the QR code also provides additional product details about your specific shoes. Rather than just generic info, the code links to specifics about the exact model, colorway, and size you purchased. Details may include:
- Materials used like types of leather or mesh
- Technologies like cushioning systems or carbon plates
- Size chart and sizing guidance
- Lacing and style tips
- Care instructions for cleaning and maintenance
This gives much more helpful information compared to just looking at the box or visiting Nike’s general website. With the QR code, you get insights tailored to make your experience with those shoes better.
For shoes you already own, it serves as a refresh on key specs and recommendations. If you’re still deciding on a purchase, scanning can provide those extra product details that help inform your decision.
Tips for Getting the Most Value from Your Nike QR Code
Follow these tips to maximize the benefits and value you get from the QR code on your Nike shoes:
- Scan as soon as you get them – Don’t wait to scan. Unlock that exclusive content and start enjoying your shoes right away.
- Rescan periodically – Nike adds new content over time so occasionally re-scan to discover what’s been added.
- Verify before buying/selling – Scan before purchasing used shoes for authenticity peace of mind. Scan your shoes before selling to verify for buyers.
- Save product info – Screenshot key product details for future reference on sizing, care, etc.
- Share discoveries – Show friends and family the cool content you unlocked to spread the word about QR codes.
- Provide feedback – Nike listens to feedback so they can improve the QR experience over time.
Following these tips will help you get the most out of your Nike QR code. And the more you scan it, the more value you’ll discover.
Top Apps for Scanning Nike Shoes QR Codes
Nike has added QR codes to many of their shoe models that provide cool features when scanned. Here are the top recommended apps for scanning and getting the most out of Nike shoe QR codes:
Nike App (Android, iOS)
The official Nike app for Android and iOS devices is the best way to scan Nike QR codes. The app automatically detects and scans the code, providing exclusive content, product info, and verification services. As an official Nike app, it delivers the full experience intended for the QR codes.
Downloading and installing the Nike app is a straightforward process. Here are the steps you need to follow:
For Android Users:
- Open the Google Play Store on your Android device.
- In the search bar at the top, type ‘Nike’ and press enter.
- Look for the app named “Nike: Shoes, Apparel & Stories” in the search results.
- Tap on the ‘Install’ button to download and install the app.
- Once the installation is complete, you can open the app directly from the Play Store or find it in your device’s app drawer.
For iOS Users:
- Open the App Store on your iOS device.
- Tap on the search icon at the bottom of the screen.
- Type ‘Nike’ in the search bar and press enter.
- Look for the app named “Nike: Shoes, Apparel, Stories” in the search results.
- Tap on the ‘Get’ button to download and install the app.
- Once the installation is complete, you can open the app directly from the App Store or find it on your device’s home screen.
Remember, the Nike app requires certain permissions to function optimally, such as access to your camera for scanning QR codes and your location for personalized recommendations. Make sure to grant these permissions when prompted.
Google Lens (Android, iOS)
Google Lens is a versatile app that can scan all types of QR codes using your device’s camera. When you point Lens at the Nike shoe code, it will instantly recognize and scan it. Lens is quick, easy to use, and already installed on many Android phones.
QR Code Reader (Android, iOS)
QR Code Reader by Scan is a popular third-party QR scanner app on Android and iOS. It reliably scans Nike shoe codes and displays the hidden content. The app has a simple interface and also lets you generate your own QR codes.
Kaspersky QR Scanner (Android, iOS)
Kaspersky’s security focused QR scanner checks for malicious links that could be hidden in QR codes. It scans Nike codes and provides a warning if any potential threats are detected, keeping your device safe.
Make sure to enable camera access when prompted by the app to allow successful scanning of Nike shoe QR codes. Compare different apps to find one that works best on your device.
Troubleshooting Errors When Scanning Nike Shoes QR Codes
Troubleshooting Errors When Scanning Nike Shoes QR Codes
Many new Nike shoes now come with QR codes printed on the box or inside the shoe. Scanning these codes with your phone provides cool benefits like unlocking exclusive content. However, you may encounter errors trying to scan the codes. Here are some tips for troubleshooting issues scanning QR codes on Nike shoes:
One common error is getting a message that camera access is blocked when trying to scan. Make sure to allow camera access when prompted after opening the scanning app. QR codes cannot be read without granting the app permission to use your phone’s camera.
Dirty or Damaged Codes
Smudges, dirt, or damage to the QR code surface can prevent the camera from reading it properly. Try gently cleaning the code with a soft cloth or scratching off any top layer obstructing it. This will help the camera better recognize the pattern.
Good lighting is essential for the camera to clearly capture the QR code. Make sure you scan in a well-lit area and avoid shadows covering the code. Getting the lighting right makes a big difference in scanning success.
QR codes may be printed in different spots on Nike shoes, so check multiple areas if you can’t find it. Common locations include the tongue tag, inside the shoe lining, or under a scratch-off layer on the size tag.
Camera Focus and Stability
Hold your camera just a few inches away when scanning and keep it as still as possible. This allows the camera to properly focus and prevents blurring that could interfere with reading the code.
Updated Camera App
An outdated camera app can sometimes cause issues reading QR codes. Check that both your smartphone and QR scanning app are updated to the latest versions for maximum compatibility.
Try Another Device
If your phone struggles to scan the code, try using a different device like a friend’s phone or tablet camera. This can determine if it’s an issue with your specific device or the code itself.
Summary: What if the QR Code on My Nike Shoes Doesn’t Scan?
- Double check you allowed camera access when prompted
- Try cleaning the QR code surface if it’s dirty or smudged
- Gently scratch off top layer if code has a scratch-off film on top
- Make sure lighting is good and code is captured clearly on camera
- Check for damage like rips or fading and scan with another phone if needed
- Contact Nike customer support if still unable to scan for help
With some troubleshooting and patience, you should be able to get past any errors that pop up when scanning your Nike shoes QR code. The rewards like accessing hidden content make it worth the effort to work through any potential scanning issues.
Nike’s use of QR codes on their shoes provides a variety of helpful benefits:
- Unlocking exclusive content like trailers and playlists
- Verifying authenticity to prevent counterfeits
- Accessing detailed product information
- Enhancing ownership experience
So next time you get a new pair of Nikes, remember to locate and scan the QR code. It only takes a few seconds to unlock a trove of cool features and customize your experience with those shoes.
QR codes are likely to expand in the future with Nike potentially adding try-on augmented reality, fitness challenges, social sharing of achievements, and more. As the technology evolves, scanning the code will provide even greater value.
So embrace the QR code and let it serve as your guide to getting the most out of your Nike shoes!